Google AdSense Guide: increase earnings and escape low CPC

The reason content is placed at the top of all the other tips is because it is the single most important rule to follow on your journey.

1. Content is king on the internet and also on AdSense

Do not neglect the placement and size of your Google AdSense ads as they play an important into delivering a better user experience and thus, improving earnings.

2. Ad sizes and placements are decisive

Have you tried limiting the use of your AdSense ad units? The biggest difference I myself have noticed is that by reducing.

3. Monitor and limit the use of AdSense ad units

In short, the more advertisers that are bidding to appear on your website the higher your AdSense CPC will be.

4. Enable both text and image, media-rich ads

If you enable ‘Both text and image ads’ AdSense will automatically show the ad with the highest bid on your website which means a higher CPC for you.

Try not to bother with keywords that pay a few cents and those that have a low CPM. Ideally, I would recommend grabbing keywords with a CPC higher than $2.50.

5. Keywords, keywords, and more keywords!

Research on the Google keyword tool today and increase your Adsense CPC and earnings.

You may temporarily get earnings from these clicks but they will most probably be reverted due to the low-quality nature of the click.

6. Reduce fraud, accidental, and useless clicks

So always try to minimize any accidental or useless clicks on your AdSense ad units and NEVER ask your friends or family to click on your ads!